Alison Kent

. . . I’m doing all I can not to think about blog content. Ergo, this press release / contest info just came into my inbox, and I thought it would make a good post since we all LURVE free stuff! (FWIW, I actually own a Sak handbag. The husband used to work at a high end e-tailer, and when they went out of business, bought it for me at a VERY nice discount - and without me even asking for it!)

Every month for a year, Consumers can click to win posh handbags, stuffed with stylish fiction!

NEW YORK, May 15 /– Avon Books, the leading women’s fiction publisher, and The Sak, a celebrated handbag maker, are partnering to launch “Book in a Bag,” a year-long giveaway of chic handbags filled with the newest fashion fiction.

Consumers can Click here to enter.

The promotion — featuring books by popular Avon A authors such as Meg Cabot, Marian Keyes, and Kathleen Tessaro, and handbags from the fashion-forward SAK — “is our salute to the fans of style and stylish fiction,” says Liate Stehlik, Avon’s publisher. The SAK is a brand known for using signature textures and textiles, and has been featured in fashion and lifestyle magazines like People Magazine’s Style Watch, Allure, and Self.

Kicking off the promotion in May 2008, 15 lucky entrants will win three of Avon A’s new release fiction titles — Jean Reynolds Page’s “The Space Between Before and After,” Kerry Reichs’ “The Best Day of Someone Else’s Life,” and Elizabeth Noble’s “Things I Want My Daughter to Know” — in a trendy Silverlake Canvas Convertible Satchel.

June’s monthly giveaway will feature The SAK’s fashionable Bennett Rope Small Tote, brimming with the following books: “Queen of Babble in the Big City,” by Meg Cabot; “This Charming Man,” by Marian Keyes; “Not Another Bad Date,” by Rachel Gibson.

Acclaimed author DeLaune Michel, whose book, “The Safety of Secrets,” will be featured in July’s “Book in a Bag” giveaway, enthusiastically endorses the promotion, saying, “I love those bags and the books — it is beyond thrilling that my book will be in such company.”

After the promotion kick off’s in May 2008, entrants can preview and register monthly to win a fashion-savvy handbag from The SAK and the newest fashion fiction offerings from Avon A by visiting http://www.harpercollins.com/bookinabag (from May 15, 2008 through April 30, 2009). Information is also available through The Sak’s website, www.thesak.com.

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